In psychology , desensitization is a treatment or process that diminishes emotional responsiveness to a negative, aversive or positive stimulus after repeated exposure to it. Desensitization also occurs when an emotional response is repeatedly evoked in situations in which the action tendency that is associated with the emotion proves irrelevant or unnecessary. The process of desensitization was developed by psychologist Mary Cover Jones , and is primarily used to assist individuals in unlearning phobias and anxieties. The hierarchical list is constructed between client and therapist in rank ordered series of steps from the least disturbing to the most disturbing fears or phobias.
Why is it that television desensitizes us to everything except sex?
Media Desensitization and its Impact on Society Today | Courtney Averill
Many of the commercials are overwrought with sexual material, while others contain material that most people would just rather not be exposed to feminine hygiene products, products that relieve gas, hemroid relief products, etc. Because we have been exposed to such a large number of these commercials for several years, we have become used to them and no longer find them inappropriate. The number of ads on TV for birth control, erectile dysfunction, male enhancement, etc is startling. Research from Patricia Donovan suggests that this type of advertising would have been strongly disapproved of only twenty or thirty years ago. In , Patricia Donovan reported on the results of a survey of adults on the subject of airing contraceptive advertisments on television.
'Reign': Are the uncensored sex scenes all that different?
When we were all kids, we hated the idea of violence and sexuality on TV, we liked to stick to the family friendly shows supporting love and family and hugs. And then as we got older we got curious and it became cooler and cooler to be edgy. So are taste for violence increases and same with our taste for sexuality. We watch more violent and violent television, and then soon enough, the shows that we used to like are no longer enough.
By Annie Daly. To compensate for his who-knows-when-sex-will-happen single life, the year-old pharmaceutical representative had upped his porn intake to at least once a day. A July study from the Journal of the American Medical Association Psychiatry found that men ages 21 to 45 who watched a lot of porn — defined as at least four hours a week — had less activity in the areas of the brain associated with sexual stimuli than those who watched less. Furthermore, a survey from the newspaper Christian Post found that more than 50 percent of Internet porn-watchers report losing interest in sex with their partner. So, why is the more-porn-less-horny connection on the rise?